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Pre-launch โ€” Waitlist open

Personal capital for the human behind the startup

Not another VC. Not another credit card. Founder First Aid provides personal loans, financial tools, and wellness support designed for one person โ€” you.

The founder problem
83%
of startups funded by personal savings
72%
of founders report mental health harm from financial stress
20%+
APR on credit cards founders rely on
0
products built for the founder as a person
We fix that. 12% APR. Forbearance built in. No equity taken.

Everyone invests in your startup. Nobody invests in you.

VCs fund your company. Accelerators mentor your pitch. Lenders collateralize your assets. But who takes care of the human being burning through savings, maxing credit cards, and losing sleep?

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Credit card debt spiral

70% of founders use personal credit cards at 20%+ APR to fund their companies. The interest compounds while you're focused on product-market fit.

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Mental health crisis

72% of entrepreneurs report mental health issues. 58% experience imposter syndrome. Financial stress is the #1 driver โ€” yet 77% never seek help.

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Premature quitting

Founders don't fail because the idea was bad. They quit because they personally run out of runway. The human gives up before the startup does.

A loan built around your life, not your cap table

Simple, transparent personal capital with built-in protections no credit card or VC will ever offer you.

01

Apply in 10 minutes

Tell us about yourself โ€” your background, your startup, your situation. We underwrite the founder, not just the FICO score.

What we look at

Prior career & earning potential, current venture traction, personal financial picture

02

Get funded in days

$25Kโ€“$50K deposited directly to you. Use it for rent, credit card payoff, personal runway โ€” whatever keeps you building.

The terms

12% APR ยท 5-year term ยท No equity ยท No board seat ยท No strings

03

Breathe easier

If your income drops below $40K, payments pause โ€” automatically. Up to 12 months of forbearance, usable in 3-month blocks.

We're different

Structured workout before collections. We'd rather restructure than report.

The Founder First Aid Kit

A personal operating system for the human behind the company. Financial tools, mental health support, and planning resources that don't exist anywhere else.

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Personal Runway Calculator

Not your startup's runway โ€” YOUR runway. How many months can you survive? Personal cash flow dashboard updated in real time.

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Salary Optimization

Average startup CEO salary is $161K โ€” but ranges from $80K to $220K by stage. Know what's fair and model it against your burn.

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Debt Payoff Planner

See the true cost of personal debt from business expenses. Optimal payoff sequencing. Watch the number go down, not up.

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Mental Health Check-in Coming Soon

Lightweight weekly pulse โ€” sleep, stress, money worry. Not therapy. A nudge, a resource match, a reminder you're not alone.

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"What If" Planning

Taboo but essential: what if the startup doesn't work? Updated backup plan, reversion salary estimate, peace of mind.

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Peer Matching Coming Soon

Not mentorship. Peers at your stage dealing with the same personal challenges. Founder with $40K in debt needs another founder who's been there.

Radically transparent terms

We set aside one year of interest upfront as a reserve fund. That's why forbearance exists โ€” your safety net is built into the structure, not bolted on as an afterthought.

No origination fee games. No prepayment penalties. No equity. No personal guarantee on your startup โ€” this is a loan to you, the person, backed by your earning potential.

Founders funding founders

Our capital comes from a warehouse facility backed by investors who believe in this mission. Your interest payments generate 8% returns for them while giving you the cheapest personal capital available. Everyone wins.

Loan Amount $25K โ€“ $50K
Interest Rate 12% APR
Term 5 years (60 months)
Monthly Payment (~$35K) ~$779
Equity Required None. Zero. Ever.
Forbearance Trigger Auto if income < $40K
Max Forbearance 12 months lifetime
Avg. Forbearance Used 6 months
Prepayment Penalty None
Collateral Personal guarantee only
Licensed Illinois CILA

Impact-first private credit with real returns

Our warehouse facility offers institutional-grade yield with first-loss reserve protection, personal guarantees from high-reversion-salary borrowers, and a mission that matters.

8%
Target net investor yield
~11%
First-loss reserve from Y1 interest withholding
$100K+
Average borrower reversion salary

Interested in learning more about the warehouse facility?

Contact Us โ†’

I've been the founder on the couch, watching savings drain, wondering if I could make rent.

Every founder resource I found wanted to help my startup. Accelerators for my pitch. VCs for my cap table. Mentors for my strategy. Nobody asked how I was sleeping. Nobody helped me figure out if I could afford groceries next month.

Founder First Aid exists because the startup ecosystem has a blind spot the size of a canyon: the actual human being doing the building. We're not here to fund your Series A. We're here to make sure you survive long enough to get there.

Built in Chicago. Licensed under Illinois CILA. Backed by founders who've been exactly where you are.

โ€” The Founder First Aid Team

Ready to stop choosing between
your startup and your sanity?

Join the waitlist. We'll reach out when we're ready for you โ€” with the loan, the toolkit, and the support you actually need.

No spam. No pitch decks. Just a heads-up when we launch.